• Tue. Oct 15th, 2024

Kelly Khumalo’s appearance in video sparks colourism and beauty standard debate in South Africa

Afro-pop star Kelly Khumalo was a hot topic on Facebook after a page posted a screenshot recent video of the singer alongside an older picture.

South Africans engaged in a debate that goes beyond the surface of a mere transformation from being dark skinned to being a “yellow bone”

Kelly Khumalo looks lighter in Instagram Live

In a Facebook group, Turf (campus) Exposé. when a user, A Chauke, shared a screenshot from Kelly Khumalo’s recent video alongside an older picture. In the older picture, her skin is of a darker complexion compared to the recent one. The post was  accompanied by the caption, “Kelly Khumalo went from being an African woman to a Korean teenage boy.” See post:

Facebook users in SA discuss colourism and beauty standards

The post of Kelly Khumalo, now with a staggering 21k reactions. The reactions from group members reflect the complexities surrounding colourism and diverse perceptions of beauty.

Mzansi split about Kelly Khumalo

 It’s Funny

The spectrum of responses is vast, showcasing the diversity of perspectives within the community. Some readers find the comparison amusing with one group member even joking that “she is trying to confuse Senzo’s ghost”.

It’s self-hate

On the other end of the spectrum, criticism emerges, with some labelling Kelly’s new look as an act of self-hate, raising questions about the societal pressures that may drive such transformations.  Add name and quote

She is beautiful

Simultaneously, there are those who find beauty in her current state, appreciating the evolving nature of identity and the right to self-reinvention. Additionally, some even alluded to the fact that those who have a problem with how she chose to alter her appearance should also have a problem with those who use makeup and hair extensions. Add names and quote

What is beauty in South Africa?

The comparison to a “Korean teenage boy” brings up racial stereotypes and also shows how cultural influences and personal decisions can be very complicated. Kelly Khumalo, as a public figure, inadvertently becomes a symbol or a representative figure within the ongoing debate on colourism and beauty standards. The choices she makes regarding her appearance resonate within a broader societal context, influencing perceptions of beauty and acceptance. It communicates that light skin is better, and some even draw the conclusion that colour is a contributing factor to one’s success.

Encouraging Thoughtful Conversation

This article aims to steer the conversation beyond mere observations, encouraging readers to reflect on the underlying factors that contribute to discussions on colourism and beauty standards. Make your voice heard in the comments section below.

Trecia Makhubele

Trecia Makhubele

Trecia Makhubele is a human rights activist, educator, and lawyer who presently resides in China where she teaches homeroom English language arts. Her varied educational background comprises a Bachelor of Laws (LLB) and a Bachelor of Social Sciences in Politics and International Studies from Rhodes University. Trecia studied for a Master of Laws (LLM) with a focus on Human Rights and Pandemics at Liverpool John Moores University because she was dedicated to expanding her knowledge of human rights concerns.

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